Fun! Color presentation introduces the product to the audience through storytelling, mood boards, color representation and material. This is an area where I can have fun with graphic visuals and tie the story together through inspiration, references, market research, and present product that coincides with the brief. Being highly proficient in Adobe Creative Suite, I use color renderings to represent a clear idea of what the finished product will look like. These are great for presentation and the sales pitch. Color-ups depict what color and material placement will look like on the final product, assisting the design team, sales team, buyers and merchandisers.
Active Concept
VANS
Surf Side
FootJoy
SPEC
REFERENCE / TREND
COLOR
ZORIZ